Why Every Artist Must Develop Their Own Unique Style
If you want to get serious about your art it's time to get specific
1 An artist's style can be so quintessential to that artist that their work can be instantly recognised. We immediately know our favourite artist's work because they have an established style.
2 Having an established style is not painting the same thing over and over. Artists are creative people and we need to explore and evolve and try new things by experimenting. So we need to get a balance between having a naturally evolving style that will change over time, and working consistently so our work becomes recognisable.
3 Not having our unique style is confusing for people and will put off potential buyers. Our customers need to connect with us and our work, a lack of focus is just too confusing.
4. When we approach galleries to represent us, the gallery owner will be looking to see if we have a coherent body of work. Nothing screams amateur more than an artist with numerous styles.
5. Consistently working on our style will keep us focused and is a great way to improve our art. Rather than constricting us it will give us the discipline needed for growth.
These oil paintings all use similar marks and tones making them coherent, and yet each one is unique.
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